Enjoy a sweet escape from the summer heat—bingsu season has arrived. From our signature Apple Mango Bingsu to creative specialty flavors, discover seven varieties made to delight every palate. Choose your summer style and find the bingsu that perfectly suits your taste.
Q1. Which do you prefer?
Familiar Comfort (Classic Type) vs. Something New (Unique Type)
Q2. What level of sweetness are you craving this summer?
Naturally Light (Low-Sweet) vs. Delightfully Sweet (Sweet)
Q. Could you introduce Paradise City's classic bingsu collection?
A. To us, "classic" means staying true to the essentials. With growing interest in slow aging and wellness, we focused on the natural sweetness of the ingredients rather than artificial sweetness. These bingsu creations stay true to the fundamentals while presenting them in our own distinctive way.
Q. What makes this season's bingsu collection special?
A. Our goal was to present bingsu that goes beyond the familiar. We wanted to capture not only the anticipation of flavor, but also the pleasure of discovering new personal preferences. The moment it arrives at the table, it naturally inspires conversation and the desire to capture it in a photograph—that whole experience is what makes this collection special.